Archive
Group: Featured
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Digital, Social & Content
June 3, 2016
Digital and social media has transformed customer expectations and introduced an age of radical transparency. To complement, we have digital and social specialists who understand how to connect the values of brands and organizations online with the values of their audience to create real passion, authentic exchange and what matters most – meaningful relationships. Our digital and social network seamlessly integrates with our PR colleagues to deliver innovative, award-winning programs that drive engagement and generate...
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Crisis & Issues Management
June 3, 2016
Our people come from a wide range of disciplines that work in and around governments, including former senior journalists, campaign pros, and corporate and NGO veterans. The team provides in-depth analysis of policy and political issues, builds reputations with government audiences, and advocates on behalf of issues. We work closely with pressure groups to advocate on issues matter to our client and larger public. What we do: Crisis Communications Digital Campaign Management Government Relations Issues...
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Brand Marketing
June 3, 2016
In today’s marketplace, ideas matter more than ever – ideas that audiences see as their own, which can be authentically expressed through a brand. The goal of brand marketing has been to recognize these opportunities and create a collaborative endeavor with the customer. They’re no longer the audience, but a participant – and the brand is the enabler of a shared and shareable experience. Regardless of whether it’s in the B2B, B2C or B2G world...